Giving customers what they want is the starting point for virtually any successful
enterprise. The American Dietetic Association (ADA) has made great progress in recent
years by relying on a dynamic series of customer-focused, market-savvy initiatives,
“Creating the Future: 1996–2000 Strategic Framework.”
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I know you will join me as I applaud this year's Board of Directors. We are well positioned with diversity of personal and professional experiences. I look forward to a productive year of “Creating the Future” for our members, the Association, and the profession of dietetics.
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© 1998 American Dietetic Association. Published by Elsevier Inc. All rights reserved.
